Owner, Andy Hutchinson

Winter Park Videographer Finds
Successful Formula For Magic
There are many elements involved in creating magic at a wedding. Some would say it takes candles, music, beautiful flowers and a magnificent cake. A videographer would say the magic is the reflection of love the candlelight illuminates in a bride's eyes as she looks at her groom; the pride that fills the room as the father and daughter swirl across the floor to "Daddy's Little Girl"; the emotion that overcomes the groom as he slides the ring on her finger on an altar filled with flowers; and the playful teasing of a new husband and wife feeding each other cake.
Andy Hutchinson, owner of Video Magic, is a videographer who has found the formula for magic. Hutchinson has been working on this formula since opening his business in 1989. He has experienced tremendous success not only with local Central Florida weddings, but with brides and grooms from all over the globe as a referred videographer for Disney's Fairy Tale Weddings at Walt Disney World.
No matter what nationality, religion or custom, Hutchinson says he has one common strand in all his clients. They want a high quality product that captures each memory of their special event with very little intrusion by the videographer, and consideration for the budgets involved for any size wedding. Video Magic strives to achieve all those goals within their formula for magic.
Quality is Hutchinson's number one concern. Every moment that is captured on a video is precious to those family members. A photograph can show the tears of joy on a mother's face as she watches her baby girl wed or the precious flower girl spilling her petals. Video brings that memory back even more vividly, adding the soft music that was playing as the bridesmaids entered, and the quiver of emotion in a voice saying "I do." The facial expressions, the laughter, the toast, the celebration of the event are all saved to be replayed and enjoyed. Poor sound quality, lighting and camera placement can ruin the opportunity to relive it. "Several couples have contacted me and asked me to restore a well-intentioned but poor quality video a relative shot for them, "says Hutchinson. "They complain about the unfocused shots, the terrible audio and very erratic shaky videos. At that point, there is nothing I can do. Those moments are lost."
Video Magic has taken several steps to prevent this. For instance, when Disney's Wedding Pavilion was opened in July of 1995, Hutchinson was hired to tape an event on the first official day of wedding ceremonies. He went to the Pavilion several days ahead of time to see the location and get a feel for the lighting and camera angles. Right away he detected a challenge with the lighting in the Pavilion, which is built with three walls of solid windows. "The abundance of daylight that floods these windows causes the bride and groom to appear very dark and silhouetted against the bright background outside, "Hutchinson observes. He went into action, researching what cameras would work best in this situation. He chose a new high technology three-chip S-VHS camera, which produces the high quality TV appearance that people expect to see. The choice proved ideal for the Pavilion.
The next challenge to overcome was low lighting levels found within a convention center reception, or at Disney's Wedding Pavilion at night when there is no sunlight in the background. "We tried to find lights for our cameras that were sensitive to low light but would not detract from the atmosphere of the event. We know people work very hard to create a candlelight ambiance, and I have been to events where the videographer's light equipment was distracting. I don't want to draw attention away from the bride and groom and the environment they've created for their guests. I love for my clients to say 'How did you get that shot? I did not even know you were there.' That makes me happy," he explains.
Hutchinson furthers his objective of blending in with the atmosphere by wearing a tuxedo to events, and by making sure that the movement of himself and the camera is never the focal point of the event.
There are many people who do not realize how much of their wedding day will be remembered as a blur. The flurry of activity and the abundance of emotions are sometimes overwhelming and it is only when every one starts talking afterwards that brides and grooms realize they didn't see everyone, or remember everything that was said. The bride is often the one who has picked all the flowers, music, colors, candles, dresses and other items that make the ceremony so special, yet the bride enters last and leaves first so she is never able to see how it all comes together.
Because of this, it is such a shame when couples are forced to choose not to have their event professionally videotaped due to budget constraints. Video Magic has even attempted to correct this problem with their magical formula. They offer a gift certificate option to brides and grooms that allow family members and friends to contribute any amount toward the price of a video package as a gift. This allows the couple to have their memories for a lifetime, and allows family members to give something that they know will truly be treasured, used often, and passed on to the future generations.
"One of the worst parts of my job is knowing people will miss out on a high quality record of their special day because they feel they can't afford professional videography. Especially when so many couples call me afterwards to say how happy they are that they went ahead and did it. Many even order extra copies after they see it! So I'm trying to make that possible for everyone while maintaining the level of technology and expertise that I know will give them a quality product," Hutchinson explains.
Once Video Magic's formula has been put in place for a couple and the event is done, the only thing left for Hutchinson to do is to provide the newlyweds with their video as fast as possible! His work doesn't end when the camera stops rolling. Hutchinson says, "I have to get in the editing room and get a finished product. It is not unusual for the brides to call us first after returning from their honeymoon, even before calling family and friends! They can't wait to see it." Video Magic makes every effort to have the video to the couple in three to six weeks. They even put that in writing to ease the minds of their anxious couples!
A wedding is such a special celebration that unites families, friends, customs and lives. Hutchinson's passion and enthusiasm for capturing all of this shows in his work, and in his magical formula for memories that live again and again and again.
What are they raving about?
The Video Bridal Registry
for you...
No longer is selecting a Bridal Gift Registry limited to department stores, specialty shops, gift boutiques or kitchen stores.
Now you can include a Video Magic Bridal Registry for your wedding video.
Your guests and family members desiring to give you a wanted and cherished wedding gift can call Video Magic to arrange for a beautiful, embossed gift certificate to present as their wedding gift to you. The gift certificate needs to be purchased no later than three weeks prior to your wedding date. When your balance is due, three weeks before your wedding day, we will provide you with your balance due after applying the gift certificates as credit. Any over-payment will be cheerfully refunded to you, in cash.
The proper etiquette for informing your guests about your selected bridal registry is to request your bridesmaids, mothers and relatives to spread the word. It is also proper to include the phrase "Registered at _______", on your shower invitations. It is not proper etiquette to include bridal registry information on your wedding invitations.

Wedding Pricing
De Elegance $6495
Reflections production
Transfer up to fifty photos to video
Computerized titling of your wedding party
Special Invitation display
Four hours of rehearsal & rehearsal dinner coverage
Two hours of pre-wedding coverage, complete wedding & reception coverage
Three camera wedding coverage
Three camera reception coverage
Table coverage up to 10 tables
Editing with special effects
Twenty Wedding Montage recaps for gifts
Five VHS submasters in custom wedding covers
And Much Much More...
Ritz $3795
Three hours of rehearsal dinner coverage
Transfer up to thirty photos to video
Computerized titling of your wedding party
Special Invitation display
Two hours of pre-wedding coverage, complete wedding & reception coverage
Three camera wedding coverage
Two camera reception coverage
Table coverage up to three tables
Editing with special effects
Eight Wedding Montage recaps for gifts
Three VHS submasters, all in custom wedding covers
Mona Lisa $1995
Transfer up to six photos to video
Computerized titling of your wedding party
Special Invitation display
One Hour of pre-wedding coverage, complete wedding & reception coverage
Two camera wedding coverage
Two camera reception coverage
Editing with special effects
Wedding Montage recap
Three VHS submasters, one in custom wedding cover
Premier $1495
Computerized titling of your wedding party
Invitation
One Hour of pre-wedding coverage, complete wedding & reception coverage
Two camera wedding coverage
One camera reception coverage
Editing with special effects
Wedding Montage recap
Three VHS submasters, one in custom wedding cover
We Do ... (Ceremony Only) $995
Computerized titling of your wedding party
Invitation
One Hour of pre-wedding coverage, complete wedding ceremony
Two camera wedding coverage
Fully edited
Three VHS submasters, one in custom wedding cover
1/97 Prices Subject to Change Without Notice
Enhancements
Reflections-Four hours in the park with private interviews, close intimate moments
together, love at its best.
$1595
Photo Montage-Transfer up to 30 photos to video with the music of your
choice.
$275
Wedding Day Capsule-Compress your wedding day into a 30 minute tightly edited
production. No fast forward here...
$350
Large Screen Projection at function-Have your production and/or live video
coverage projected on a large screen for all your guest to see. BIG
IMPACT...
Please Call For Pricing
Additional camera coverage-add additional cameras for the wedding or reception
coverage for a more personal up close coverage. Really makes a difference...
Other enhancements or special ideas.
Please Call For Pricing
1/97 Prices Subject to Change Without Notice
Video Magic
(407) 678-7032
videomag@magicnet.net
Orlando Online, Inc.
5840 Red Bug Lake Road
Suite 80
Winter Springs, FL 32708
PH: (407) 699-1620
Fax: (407) 695-4700
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